#jimrosecircus HOW TO IMPROVE YOUR BIO

Musicians success usually isn’t measured solely by their music. Their reputation and image come into play as well.  
Here are some tips to improve your bands bio. 
http://blog.songcastmusic.com/2014/03/03/improving-your-bands-bio/ 

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#jimrosecircus NUMBER 1 MISTAKE BANDS MAKE

We have all seen bands make hay out of being anti-establishment. They revel in thumbing their noses to the music industry and the fans eat it up. I assure you they weren't anti-establishment until they were hooked up to the big machine that creates the fame. 

Rage Against The Machine opened for me and it was one of their first live gigs ever. They did no raging and in fact while thanking me they said something to the effect of: "If we ever get famous we won't forget this, Jim". Of course other than Tom the guitarist I've never seen or heard from any of them since. Seeing Tom doesn't mean much because he goes to a lot of social events. 
I will say that Eddie Vedder and Pearl Jam were more from the heart about the anti-establishment ramblings, but there were angles and other motives connected to them as well. I know this to be true because Eddie and I were pretty close friends back in his angst days. 

I love Eddie, Tom, Rage and Pearl Jam. My point is that a band that is anti-establishment before gaining fame is doomed to failure because the actual number of people who can make or break careers these days is less than 400, and everyone knows each other. 

If a band causes trouble and has no fame leverage, word spreads quick and top shelf entertainment bizz people will have nothing to do with them. Those bands are in effect over. They can still do a few regional small shows and pretend to be rock stars, but any chance at a bite of the big apple is gone. It sucks too because I've seen really talented artists get labeled as trouble and deep down they weren't. They were playing a role; their mistake was playing it too soon.

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#jimrosecircus HOW TO MAKE YOUR VIDEO GO VIRAL

32 viral video ideas for busy musicians from DIY MUSICIAN.

Click the link below to learn how to promote your music and build a superfan with creative viral video content:

http://diymusician.cdbaby.com/2014/02/build-superfan-32-viral-video-ideas-busy-musicians/

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#jimrosecircus new artist DIY tips

One thing that I see time and time again on tours with other DIY bands is the blurring of the line between business and creative on the way up.  When you are on tour with a band, make friends with them, hang out with them, party with them, whatever… but don’t turn every hang into a networking meeting.  From what I’ve seen, it never works as well as a band thinks it will.  A lot of times they don’t make a lot of the decisions anyway (because they aren’t a DIY like you… They have higher ups to answer to).  If their manager is around, THEN put on your business hat.  If you’re hanging out, grabbing a beer with the headliner after a show, just hang… Don’t start selling yourself for other tours or collaborations.  All that fun stuff happens with time and with a good relationship. 

Finally, this is a full time job.  If you’re going to “do it yourself”, expect to do A LOT more work than if you were just going to be on some label where they do the work for you.  Lots of emails, late nights, early mornings, hiring, firing, failing, problem solving, budgeting… PLUS the creating, writing, performing, practicing, interviews, photo shoots, video shoots… EVERYTHING.

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DO IT THE RIGHT WAY

"Knowing how to promote your band is the first step towards the achievement of your goals in the music industry. As a musician, your goal is to progress in the local scene and the entire music industry. However, promoting a band is not a simple task. It requires amount of effort that is similar to that of creating your music. Nevertheless, there are simple ideas that you can follow while promoting your band to realize the desired results."  

Click on the link below to check out the 60 top tips on how to promote your band: 
http://www.lastminutemusicians.com/how_to_get_gigs/?p=1426 
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WHAT HAPPENED TO RECORD COMPANIES?

We have all heard the story about a band playing their heart's out on stage while a mysterious person in the audience was lurking around. After the gig the mystery man approaches the band and tells them he is a record executive for a big label and wants to sign them to a contract worth millions. The band signs it on the side of the stage and instantly become mega stars. If this story was ever true it sure isn't now.

Due to the revenue streams drying up because of the ability to download content for free, everything has changed. Record companies now wait until the artists are signed by a big agent before approaching. The reason is because of the new paradigm in the music industry. There has been a power shift over the last couple of years and the big agents now have a strangle hold. Do the big agents want this new power? No they don't. They would love to revert back to the old days when record companies were in charge of PR, promotion and getting bands airplay. The music industry still makes many people a lot of money. Someone had to step in and save it after the collapse of record company spending and it was the big agents. If they hadn't have stepped in there would be anarchy. 

Anarchy sounds good in principle but it's a disaster for the music industry. Anarchy would mean that there would be no structure in place for artists to rise to the top and get out of a 40 mile radius of their home town. Anarchy would mean that there would be no system to weed out the bands that suck. 

How did big agents save the music industry? I will explain that in my next blog.

#JimRose

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13 Rules For Breaking Into Hollywood

An article in BULLETT magazine by Adi Shankar who is the producer of several films, including The Grey, Broken City, and the upcoming Lone Survivor. 
Click here to read his 13 rules in details. 

1) Understand and Believe that Art is Important 
2) The Internet is F**king Awesome 
3) If You Want to be a Storyteller You Need to Have a Point of View 
4) The Future Lies in Collectives, So Assemble Yours Now! 
5) Do What You Love. Period. 
6) Don’t Be Discouraged by People Who Don’t Believe 
7) Don’t Spend Your Twenties in Nightclubs 8) Until You Make it to “Prime Time,” Treat Everything Like Practice. 
9) It’s Later Than You Think 
10) Niche Markets are the Future 
11) Disrespect Authority   
12) Life is a Marathon, Not a Sprint 
13) Don’t Underestimate Anyone 

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